Have you ever come across a situation, where a guru promises a fantastic bonus for buying through his/her affiliate link?

And you take the bait, buying the product?

I have, and I’m sure so have you.  Now I think many of us can understand when gurus are foisting “worthless” e-book bonuses our way - you know, the ones that you’ve seen percolating through the net since 1972?

What really burns my hide, though, are the other bonuses, many from big name gurus who should really know better.

  • The One on One Consultation Bonus - I’ll admit, I’ve been burned by this one twice before.  Guru A promises a “one-on-one personal consultation” with me - in one case, said Guru promised to record the call on Skype and send me a copy, so that I could reference it for posterity.  My posterior.  In one case, Guru A simply failed to respond once my payment for the product went through.  In the other case, Guru B was clearly overwhelmed by the response, and “amended” the bonus after everyone had purchased to a “group teleconference”.  Shame on you.  Mind you, these were “top shelf” gurus, too.
  • The “Free Advertising Bonus” - Guru C offers free advertising on his niche publications, that go out to lists in the “several hundred thousands”.  Problem is, when said Guru C is contacted for the ad, he conveniently disappears.

The lesson here?  Never buy on the basis of a bonus.  If you must buy a product, buy it because it is fundamentally sound and well-reviewed by people you TRUST.  You’ll save yourself much disappointment.

Mr. P