I’ve simply been busy, laying in wait, biding my time.

There seem to have been a spate of guru promises lately – fancy, outright self-important declarations, actually. About many things – promising a minimum income level, promising to never take commissions on products they recommend, promising to launch projects on xyz date, promising to hold personal one-on-one consulting calls. Different gurus, different promises.

Many of these promises simply not kept.

Promises broken.

Why?

“Because my guru friends told me I was crazy to make this promise.” – So you succumbed to peer pressure even though you screamed a promise to your customers or your mailing list from the rooftops? How pathetic.

“That wasn’t the exact promise I made.” – Oh yes it was. Interesting that you made this promise in your artfully crafted sales letter, but when you took $xxxx of fees from me, that sales letter simply disappeared from public view right after the “limited sales period” ended. Some kind of scarcity tactic, eh?

“That Guruphobia guy is just a crybaby.” – Oh really? Because I keep my promises to my clients, and because I’m calling you other gurus on promises you break? Or is it because I haven’t rubbed shoulders with you at Internet Marketing Conferences? Or maybe I have……studied you up close………but you simply haven’t realized it.

Reputation is vitally important – don’t let anyone tell you otherwise.

Keep your reputation radar up and focused before you drop serious coin on any product.

If you’re spending a lot of money on a course, a seminar, or consulting, then you should simply demand a certain standard of excellence from your seller.

Will there be times that you are sorely disappointed in a product or service that you purchase? Of course. But if you are, be sure you learn your lesson. If you go back for a SECOND round of guru purchase disappointment, then its nobody’s fault but YOURS.

Mr. P